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Forbes Magazine

The Caveman is evolving. You wouldn’t know it to look at him out of makeup, but this comedic performer, writer and producer got his first break playing the ever-famous, metrosexual cavemen that somehow eluded extinction while developing a taste for racquet ball and “duck with mango salsa,” and was insulted by GEICO’s ad tagline, “So easy, a […]

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December 17, 2021

Nicki Swift

John Lehr’s hilarious turn as one of the original and most frequently appearing GEICO cavemen has been etched in our minds ever since the auto insurance company’s popular commercial series first hit airwaves in 2004. Alongside its quotable slogan — “GEICO: so easy, a caveman could do it.” — the well-known advertisements placed evolved Neanderthals, who […]

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November 8, 2021

Indie Film: ‘Coronavirus Conspiracy’ is probably not the film you’re thinking it is

Scarborough High graduate James Sunshine wrote the wacky script after the movie he was filming at the start of the pandemic lost its funding. When you’re preparing to interview the director of a movie called “Coronavirus Conspiracy,” I have to be honest, you prepare for the worst. Luckily, director and Maine native James Sunshine’s movie […]

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October 4, 2021

John Lehr, The Original Geico Caveman, Is 23 Years Sober

“I was looking at serious time in jail. My lawyer told me to get in a program, and I have been sober ever since.” While it’s been 15 years since the first GEICO caveman commercial aired in 2004—offending cavemen with the slogan “so easy a caveman could do it”—comedian John Lehr, who played the original […]

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May 22, 2019